Cultural policies are the government's way of regulating the creative industries. They often financially aid and promote creative business', but also set laws and rules which your business must follow.
In basic terms, Cultural policy is following rules and guidance given out by the government.
Recently, in 2020 and 2021, the government has been updating and changing laws for companies during this pandemic. For a good while, most business' were made to completely close until further notice, then they opened with new rules such as masks and social distancing, and then with the tier system some business' were made to close again and some were fortunate enough to stay open. Unfortunately, now we are in another full lockdown and the creative industries has taken a massive hit especially on the smaller business' with some even having to permanently close up. Places such as theatres and cinemas are forced to shut down for the time being, and made to survive on Furlough pay which is 80% of their usual wage. Lockdown has certainly beaten down on the creative industries, and it is clear how my business will be effected.
So, due to lockdown and current laws, I am unable to run my Theatre business. This is due to my business only really being able to operate properly with physically being with my students, as well as the general rule that all theatres must shut, even schooling ones. For the time being I will be able to start up my business, things such as setting up social media accounts, business accounts, websites and such. I can promote my business and even apply for funding from companies such as 'The Arts Council' besides from that there isn't much else I can do. If there is a demand for it, I am willing to set up online lessons for a lower cost than my normal ones would be - this would be my business' way of surviving during lockdown, but I would have to make sure people want it and are willing to pay for it.
There are many beneficial cultural policies, such as funds which are made available to creative business'. As previously mentioned, the Arts Council features a lot of grants, such as National lottery Project funds and Culture recovery Fund. Currently, I am uncertain of the exact figures they offer, but I'd assume it depends on how big the business is.
Brexit is one of the biggest hitting things that has effected the creative industries, as it has changed a lot of laws and on top of confusing people and companies, it has also made some things worse. Things such as;
- Travelling in EU will now be more difficult and expensive.
- If you had a website set somewhere in the EU you now have to base it in UK, i.e. '.co.uk'.
- We lose EU funding, which means a lot less funding options for companies as well as taking away some companies funding a whole.
Fortunately, for me, as I am a small business with near to no needs of anything abroad, I'll hopefully not be affected too much by Brexit.
Once lockdown is lifted, I plan on perhaps filming a performance with my students, so as a result of that I will need to get talent/location releases.
A talent release is, for example, what an actor would have to sign before beginning to star in a film or show. It essentially gives the producer and all who are associated with the film legal rights to use that said actors appearance, voice and such.
A location release is very similar to a talent release except for the fact that it focuses on the legal use of land and location, rather than a person. These releases must be signed by the legal owner of the land, or a legal representative of the property. And can then be Legally used for filming in the times agreed upon.
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